Video Conversion Tutorial

Now you've produced your marketing video, you need to add this to your website.

To do this, you need to convert your video to Flash and add some html code to your web page.

Watch the video below to see how to convert video to flash using video conversion software. 

To add a video to your website, you have to create the video in flash format and include the necessary HTML code into your web page. Not always an easy task, certainly not for me, as I could best be described as an HTML illiterate. However, that doesn't stop me having video on my website, so there must be a simple way to do it.

The whole process is handled by Video Conversion Software. These packages have become more and more popular now, as people realise the power of video marketing and produce more and more videos. Video marketing is huge and the amount of traffic generated by the video sites is amazing. Getting just one video seen and played on YouTube can earn you traffic, backlinks and sales, so it's well worth getting into the video market.

From being the exception, video marketing has now become the rule and more and more internet uses expect to see video on the pages they visit, otherwise they vote with their mouse and go somewhere else that does have video.

Converting can also be done via online services. I prefer to keep as much control as possible over my projects, so I've never used one of these services. They do exist, I've just never used them.

Added to this is the volume of videos I produce for my marketing. Usually about 3 news videos a week. Using a per-per-use service would get too expensive, especially considering that even the top rated software conversion package comes in at under $100. And that's a one-off payment, no recurring costs, no fees. For less then $100 I can convert as many videos as I want and I don't have to worry about any possible mistakes I've made as I can just redo and convert once more with no extra cost.

Here's a quick tip. It's not the big purchases you make in your internet marketing career that bite into your wallet. It's the little recurring billings which pile up so easily. At one point I looked at my recurring billings and I was paying over $1100 a month for services which I could have replaced with one-off purchases - and I did. So wherever possible, buy a good piece of software and avoid the monthly or per-use charges. They soon add up.

Anyway, that's a personal thing, but I would recommend one-off purchases wherever possible. One exception to this is my monthly subscription to Unique Article Wizard, which a) is only available as a monthly service, b) is great value for money and c) gets great results, so I don't mind paying it one bit. You can read all about Unique Article Wizard on our Article Marketing page and why I don't mind the monthly fee on this one.

The conversion program I use is called Easy Web Video and as you saw in the tutorial video above, it's a piece of cake. Check the Video Conversion Software page on this site for detailed information regarding the package.

Hugely Important Point

When converting your videos to flash, make sure you DON'T select the option to have the video rewind to the start frame when it finishes playing. Your end frame, with your "call to action" should be in view when the video finishes, so make sure NOT to use any rewind options.